KODAK: Film Facts

Postproduction “You go to a digital intermediate and it opens up the possibilities of exposure, of reframing, of everything. So I think the digital technology, in terms of enhancing the film look, has been wonderful.” Sam Pollard, Editor Read more about postproduction.
image quality “If you want to shoot something that has real beauty, something that makes you think and feel, you’ve got to shoot it on film... Film connects with my audience. It feels lush, warm, and real.” Ted Royer, Executive Creative Director, Droga5 Read more about image quality.
Cost "When we were shooting Prison Break, the producers wanted to shoot digital. They’re like, ‘Oh, it’s faster, it’s cheaper.’ It’s not faster and it’s not cheaper." Brett Ratner, Director/Producer Read more about cost.
Archive "If you want to create images that have a lasting value over time, the only way to do that right now is on film." Bill Dill, ASC, Cinematographer/Professor Read more about archiving

Postproduction