Holger Schwaerzel, Kodak European Product Manager
The 19th annual edition of Plus Camerimage is behind us. The International Festival of the Art of Cinematography, as it is officially known, is a wonderful and warm gathering of filmmakers, supporters and aficionados of the art and craft of visual storytelling. This year’s confab was held in Bydgoszcz, Poland, the second year this charming city has hosted the event. Hundreds of screenings, seminars, press conferences and parties were on the agenda, but perhaps the most important aspect of the fest is the human interactions that happen naturally along the way. Kodak has been a proud sponsor of the festival since its inception.
The highlight of the week was Kodak Day, which featured our presentation in the main theater at the Opera Nova. We used this important platform to announce our new KODAK VISION3 50D Color Negative Film 5203. This new stock brings the latest breakthroughs in emulsion science – along with extended latitude – to a low speed, fine-grained and sharpest daylight stock. We are committed to providing filmmakers with the widest possible array of options. With approximately 75% of the movies in the main competition originated on film, it’s clear that filmmakers still demand the highest-resolution image capture medium as a creative tool. And film’s archival superiority means that their creations will live on.
